How important is fishing lure color? Does lure color make a difference?

When Crazy Crankbait Colors Shine for Walleyes - In-Fisherman

What color lure to use in Sun Rain Murky or Clear Water? Check out

Fishing For Beginners: Choosing Lure Color

Best Spring Lures To Catch More Inshore Fish

Can fish see colors? If so, what lure color should I use? - Hawaii

Fishing Lure Color Selection (Part 1). How Colors Look Underwater

Dissecting Lure Colors for Striped Bass - On The Water

Most Common Types of Fishing Lures – All You Need to Know

What Colors Do Bass See? - Game & Fish

Why Slow-Sinking Lures Catch More Fall and Winter Trout

Dissecting Lure Colors for Striped Bass - On The Water