2023 - Baits & lures special offer for first-time customers

Hellfire 180 offers anglers the same productive pencil with a multitude of upgrades. Redesigned internals with X-pattern construction helps strengthen

Island X Lures Hellfire Pencil 180S Sink Bloodsplatter White 7 1.6oz (New 2023)

Musky Innovations 2023 Swimmin' Dawgs – Taps and Tackle Co.

New Fishing Lures for 2024 - Wired2Fish

2023 New Dragonfly Topwater Stickbait 80mm 6.5g Superficial

ICAST 2023 Editor's Choice: Best New Gear & Innovations - Florida

New Fishing Lures for 2024 - Wired2Fish

See What's New From One Of ICAST 2023's Hottest Companies - Great

New for 2023, Northland Fishing Tackle’s Rigged Gum-Ball jigs are ready to tie on and catch fish. The Rigged Gum-Ball Jigs come with two rigged jigs and two replacement tails. The replacement tails feature a rigging channel allowing for perfect rigging every time. They also feature gold plated hooks with a blood red finish that are custom designed so the tie eye fits flush with the head. Each style of Rigged Gum-Ball Jigs comes in 3 sizes 1/16, ⅛ and ¼ and 6 colors.

Northland Fishing Tackle Swimbait Rigged Gum-Ball Jig Moonlight 1/8oz GBJSR3-135

ICAST 2023: New Lures and Fishing Gear